Altadicta's Latest Social Media and PR Campaign Features On BBC

Northamptonshire Health and Care Partnership recently launched a new recruitment campaign for eleven social prescribers to work in General Practice across the county. It is one of the first counties where GPs have come together in a coordinated way to promote this new NHS role.

 Social prescribing empowers people to take control of their health and wellbeing through referral to non-medical ‘link workers’ who give time to focus on ‘what matters to me’. Emerging evidence suggests that social prescribing can improve people’s health and wellbeing and reduce workload for healthcare professionals and demand for secondary care services.

To showcase this new campaign, BBC Look East covered the story to highlight this new unique initiative.

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